A NEW appeal for support aims to reduce road trauma.
Monday marked the beginning of this year’s National Road Safety Week, with the focus on educating young drivers.
National Road Safety Week, recognised under the United Nations’ Decade of Action for Road Safety, stresses awareness and education about safe driving practices.
Road Safety Education Limited (RSE) CEO Terry Birss called on the Federal Government along with corporate Australia to financially support RSE in its mission to reduce road trauma through education.
RSE is a national not-for-profit organisation committed to reducing trauma on our roads by educating young people in high school through its youth safety awareness program RYDA.
“This is a time to increase awareness and education about safe driving,” Mr Birss said.
RSE is also a principal partner of the 2016 Yellow Ribbon National Road Safety Week.
“It’s also a time to reflect on the 1200 people who died on Australia’s roads last year”, Mr Birss said.
“RYDA is recognised as Australia’s pre-eminent secondary school road safety educator directly supporting the development of a positive road safety culture.”
RSE currently has great support from corporate partners, BOC, Toyota and Bosch and from Rotary Clubs who coordinate the program in their local areas.
Mr Birss said statistics showed the most dangerous time for any young road user was in the first six to 12 months of being a solo driver, with one young person dying almost every day.
“RYDA is essential road safety education for young drivers and their passengers. It is not a driving course but a series of practical and powerful workshops for high school students aged between 16 and 18,” he said.
“The focus is on attitude and awareness – empowering young people to make good choices. Through RYDA we are working toward reducing the road toll to zero.”
Mr Birss said there had been a 47 per cent reduction in youth road trauma in the last 10 years.
“We are making a difference, along with other factors including government initiatives like the Graduated Licence Scheme, safer roads, safer cars and policing. However one life lost is still one too many.
“I would like to congratulate RSE ambassador Peter Frazer (President of Safer Australia Roads and Highways (SARAH)) who has played a leading role in the National Road Safety Week Yellow Ribbon activities for his tireless work, to make Australian roads safer for us all,” Mr Birss said.
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